Healthcare marketing means navigating a distinct landscape, one that's dotted with privacy issues and other compliance requirements. That's why working with marketing professionals who've lived it brings value to the table. We can help you develop a plan to support corporate goals while considering these real-world parameters.
Patty Cook is an accomplished marketer with 25+ years experience in the healthcare, technology and franchise industries. Her proven expertise in developing data-driven marketing plans has yielded measurable results for large non-profit organizations as well as entrepreneurial ventures. She holds both an undergraduate and master's degree in marketing.
Patty's areas of expertise include branding and advertising, integrated communications, digital and traditional media strategy, CRM and public relations targeting both B2C and B2B audiences. Most recently, she led Baylor Scott & White's consumer relationship marketing initiatives, as well as targeted physician-to-physician referral programs.
Throughout her career, Patty has motivated web and creative teams to develop numerous award-winning campaigns and programs. They include:
For more, see: https://www.linkedin.com/in/pattyreupke0518/